Posts tagged "mobileapps"
Posted by ThibautR on 12 October 2010
| Tags: sms send, mobile games, mobileapps2.0, mobileapps, 37froggy, apo
One week to go before wipjam in London, so here's our penultimate take on the Mobileapps2.0 theme.
After a deep focus on the technical issues this week's interview (with a slight delay) will be looking at the marketing issues for developers or how the "race for the deck, winner takes all " is changing to a seemingly random brownian movement of marketing activities...
Noam Yasour (@nyasour) from Inmobi tells us more about how Froggy jump from Invictus made it to a commercial success.
TR: Tell us about an application that caught your eye lately?
NY: Froggy Jump from Invictus Games. It's a free game and has been downloaded over 3M times and had numerous updates, adding more content and features to the game. The game is based on a type of a freemium model - combination of mobile advertising and in-app purchases and proved to be very successful for Invictus Games. We have a full view of the case study downloadable here.
TR : What do you think they do right?
NY : 
Most...
Posted by ThibautR on 17 September 2010
| Tags: mobileapps2.0, mobileapps, tvguide
And now for the 3rd installment in the mobileapps 2.0 saga our exploration of the gradual opening of the mobile development space....
Subject which is rather typical this week as Verizon's announcement of their Android appstore is bringing much comments on the goodness of openness in mobile see Openworld's "Android is OPEN but open means different things" or their "Myth of Android openness" on a backdrop of stories about Apple relaxing the appstore rules.
Which is why we asked Chetan Damani at Acrossair to tell us more about his experience on iPad wit this app:
TR : What is your latest app you wanted to talk to us about?
CD : TVguide.co.uk for iPad and iPhone
What does it do?
The app shows you what is on TV using a simple grid to display what’s on, you can customise the channels listed and read more detail about each show as well as being able to post shows to Facebook and Twitter. A great new feature we recently added is the ability for the app to...
Posted by ThibautR on 10 September 2010
| Tags: mosync, mobileapps2.0, bloo
This is the second interview in our series dedicated to changing lifecycle in mobile development. If you missed the first episode of this epic (in making), here's a quick summary :
"A few years back open source arrived in mobile with much noise and fanfare... it was going to revolutionalize the industry with niche OEMs appearing, hackable devices and a broad developer appeal... Well there was a revolution but maybe not in the way we expected it... open source development practices, code copy-pasting a la web development, open source cross platform development frameworks, "no barrier to submission" appstores and web APIs have had a much stronger impact than the open sourcing of entire OSes...
Debatable? Related phenomena? "
That's what we'll continue to explore with this interview...with another cross platform application, we're now looking at a flirting service from Swedish company bloo,. With a particular emphasis on the nightmare of the "release often, certify...
Posted by ThibautR on 03 September 2010
| Tags: mobileapps2.0, mobileapps, datilo, flirtomatic, sam pickard
At our WIPjam in Barcelona Mark Curtis from Flirtomatic spoke about his "new feature introduction" routine... not quoting him in his exact terms it sounded a bit like this:
"Launch the feature on the site; wait 1 day, look at the response rates; IF very positive THEN keep; IF very negative THEN remove; if marginal THEN expand trial period;"
Not the type of words you would typically associate with mobile apps.. yet mobile app development practices are changing, frequent updates distributed by the appstore, hybrid apps, cross-platform apps, absence of certification...
And what a great subject for the opening un-panel of our WIPJam @ OSIM!
To get ready for the event we'll publish interviews of developers talking about their development process for the next few weeks.
Enough of me, here's Sam Pickard from Datilo!
T : What is your latest app you wanted to talk to us about?
S : The app, like the company is called Datilo. It’s a contraction of date, time and...
