Blackberry App World
Tags:
[1791] blackberry app world blackberry_app_world [75] blackberry blackberry [384] rim rimLaunch Date:
April 01, 2009
Parent Company:
BlackBerry
Overview:
BlackBerry App World is an application distribution service and application by Research In Motion (RIM) for certain BlackBerry devices. The service provides BlackBerry users with an environment to browse, download, and update third-party applications.
Customers in 18 countries across the global can take advantage of App World, with application pricing ranges from free to a maximum of $999, developers take an 70% share of the revenue.
Update (June 16, 2010) App World 2.0
Search Function: Searching for apps in version 2.0 of the App World is drastically improved and should return more relevant and better results.
Carrier Billing: A user will be able to put charges on their credit card or carrier bill instead of paying through PayPay (although PayPal will still be supported).
BlackBerry ID: A user will be able to create a BBID so they can transfer and access their apps should they ever change to another BlackBerry smartphone.
QR Barcodes: Vendors and developers will be able to create a barcode for their product in the BlackBerry App World (2.0) that a user can scan and then be directed to the download page.
App Store Stats and Facts
Countries Served:
Argentina, Australia, Austria, Belgium, Brazil, Canada, Chile, France, Germany, Ireland, Italy, Luxembourg, Mexico, Netherlands, Portugal, Spain, United Kingdom, United States
Potential Reach:
~ 35 Million (Sept 2010)
Number of Users:
~ 35 Million (Sept 2010)
Number of Apps In Store:
17,000 (Dec 2010)
Number of Downloads to Date:
1 billion (July 2011)
Pricing Options:
Free, Paid, In-App Purchases
Pricing Notes:
Tiers increment by $1 United StatesD from $2.99 to $19.99 Tiers increment by $10 United StatesD tiers from $19.99 to $99.99 Tiers increment by $50 United StatesD tiers from $99.99 to $599.99 Tiers increment by $100 United StatesD tiers from $599.99 to $999.99
Content Focus:
General
Consumer Site URL:
http://www.blackberry.com/appworld
Developer Submission Facts
OS and Runtimes Supported:
BlackBerry® MDS Runtime (Ending Dec 09 and integrated intoJava), Blackberry Widgets
Devices Supported:
All BlackBerry devices: Bold, Curve, Storm etc.
Time to Market (stated time from submission to publication):
Undisclosed
Program Joining Fee:
No
Application Signing Fee:
No
Revenue Share %:
70%
User Billing Notes:
PayPal, Credit Card, Carrier Billing
App Store Developer URL:
http://www.blackberry.com/developers/appworld
App Submission Info
Special Characters ($, &, @) Allowed In Title?:
Yes
Version Number Required?:
Yes
Multiple Content Categories Allowed?:
Yes
Category of Apps:
Business, Entertainment, Finance, Games, Health & Wellness, IM & Social Networking, Maps & Navigation, Music & Audio, News, Photo & Video, Productivity, Reference & eBook, Shopping, Sports & Recreation, Travel, Utilities, Weath
Use of Tags:
Yes
Target Only Beta Testers?:
Yes
HTML Allowed in Description?:
Yes
Are multiple languages supported?:
Yes
Thumbnail used?:
Yes
Are screenshots used?:
Yes
Can different versions of an app be served to different OS versions?
Yes

